Senior Market Intelligence Manager – TELUS Agriculture

Job title: Senior Market Intelligence Manager – TELUS Agriculture

Job description: Description

Are you a builder? Do you love digging into a challenge with people from a variety of backgrounds and learning about new things? Do you live to create order and meaning? Are you as comfortable working with data as you are translating and presenting it? Can you tell compelling stories that help turn insight into action? Do you seek to understand unique business needs and speak product and digital as fluently as you can sales and marketing?

Position Overview & Responsibilities:

As a member of a the Brand & Digital team in a newly developed area of business, the Senior Market Intelligence Manager will play an integral role, by designing and launching meaningful research initiatives from the ground up. This role will:

• Create and refine the research strategy (i.e. tracking, proprietary, syndicated measures) to deliver actionable insights and represent voice of customer at TELUS Agriculture. This will include market landscape studies, building customer feedback funnels (L2R & NPS), onboarding and insights programs and, market intelligence studies
• Be a subject matter expert, providing thought leadership to drive customer experience and innovation by continuously enhancing insights and ensuring the right data is with the right stakeholders
• Look for and understand emerging customer experiences, trends and competitive information
• Understand marketing disciplines and build partnerships across business and partners, including brand and planning

Qualifications

Previous Experience / Requirements:

• 7+ years of Marketing Research experience, supplier-side preferred
• Experience leading and designing customer measurement programs (including NPS, CSAT, Transactional, U&A, Benchmarking, etc.)
• Quantitative and qualitative research experience, working knowledge of panel software a plus
• Demonstrated ability to develop strategies based on insights
• Experience influencing decision making across diverse business teams, along with the ability to turn data into meaningful insights
• Must be comfortable with autonomy and able to manage multiple stakeholders and projects with extreme attention to detail and organisation skills. Projects must be delivered on time and within budget
• Familiarity with text analytics, statistical modeling software such as SPSS, visual analytics software such as Tableau, big data tools and cloud environments (e.g., Python, AWS) is a plus
• Ability to gather and analyse a variety of data points (qualitative and quantitative) to surface the most relevant insights for the business
• A collaborator who can work cross-functionally – role requires substantial relationship management both internal and external to the business unit
• Strong business acumen with an ability to balance customer experience expectations with business needs. Ability to simplify complex issues and proven track record of developing highly effective executive communications
• Experience with research proposals, selection and management of vendors
• Post-secondary education in Business or Marketing

Ideal Candidate

• Self-starter – able to work independently; anticipates needs and takes initiative
• Analytical – able to quickly synthesize key information and take action to drive results
• Organized – excellent time management and prioritization skills
• Adaptable – comfortable working in a dynamic, quickly evolving environment
• Problem solver – able to easily pivot and find new, innovative solutions
• Team oriented – exceptionally strong interpersonal skills, works well with individuals across teams
• TELUS is a great place to work. You can see it in our team members. The diversity of the TELUS team and their unique contributions set us apart from the competition Our success is based as much on our future friendly team as the innovative internet, voice, data and wireless products and solutions we offer
• Our team members include people like you – enthusiastic, innovative, passionate and energetic. We believe that you’ll find our high-performance culture personally fulfilling, professionally challenging and financially rewarding. Join our team and make your future friendly too

A bit about us

We’re a people-first, customer-first, purpose-driven team who works together every day to innovate and do good. We improve lives through our technology solutions and foster a culture of innovation that empowers team members to solve complex problems and create remarkable human outcomes in a digital world. When you join our team, you’re helping us make the future friendly.

We’re committed to diversity and equitable access to employment opportunities based on ability—your unique contributions and talents will be valued and respected here.

The health and safety of our team, customers and communities is paramount to TELUS. Accordingly, we require anyone joining our team to be fully vaccinated for COVID-19.

Sales and Marketing

Help us, help our customers make a real connection

We are honoured to be recognized

$14.7 billion
TELUS’s annual revenue

$4.8 billion
The brand value that TELUS brings

12
Consecutive years our annual dividend payment has increased

Accessibility

TELUS is proud to foster an inclusive culture that embraces diversity. We are committed to fair employment practices and all qualified applicants will receive consideration for employment.

We offer accommodation for applicants with disabilities, as required, during the recruitment process.

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